Published by: Ingrid King. Last Updated on: February 6, 2023 by Crystal Uys


I’ve written extensively about feline nutrition and my recommendations based on what our obligate carnivores need for optimal health. Generally speaking, the progression from most desirable to least desirable is a raw food diet (either commercial or homemade), a home cooked whole food diet, or grain-free canned food. I do not recommend any dry food for cats. But even within these parameters, the available options can be overwhelming.  Pet food labels should be a useful tool to help cat parents decide which foods to select. Unfortunately, food labels are more about marketing than providing information.

With pretty pictures along with catchy phrases that may sound good, but have no legal meaning, labels are all about marketing and getting you to buy the product.

Gary Tashjian, president of Darwin’s Natural Pet Products, wrote an interesting article for Animal Wellness Magazine about how to decode pet food marketing jargon and how to understand the information provided on pet food labels.

Click here to read Decoding Pet Food Marketing Jargon.

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