The Conscious Cat passed another milestone today – our Facebook page now has more than 10,000 “likes!”
I spend a lot of time keeping our Facebook page interesting, fun and engaging, and the number of “likes” (what used to be called “fans” in the early days of Facebook pages) is a wonderful affirmation that all of you appreciate the effort. It’s fascinating to me how the term “like” has become such an integral part of the online experience. I often find myself looking for the “like” button on pages that have nothing to do with Facebook.
Do these numbers matter? They do to me. A “like” on Facebook tells me that a reader values my page and its content. It tells me that a photo I posted brought a smile to someone’s face – something that makes me feel especially good when it’s a photo of my girls. It tells me that the information I provided may have helped a cat guardian solve a problem.
The numbers also matter to me as a writer. Facebook has a complicated algorithm that measures the popularity of a page by “engagement.” “Likes” are valued differently than “shares” and “comments,” but they all matter. The more a page is liked, the more comments readers leave, and the more content is shared, the more updates from the page will show in other users’ newsfeeds, and as a result, it will acquire more new “likes.” Publishers and agents pay close attention to these numbers; they show that a writer has a dedicated following, and presumably, those followers will buy my books.
The numbers also help me get more, and hopefully, bigger, sponsors, which in turn allows me to continue to offer you the reviews and giveaways you’ve come to expect from me.
Each “like,” each new reader, each comment, each share, each new e-mail subscriber is a vote for me and my writing, my work, and my passion for improving the lives of your cats and their humans.
Thank you, 10,000 times over, for reading this blog every day, for being a part of our community of cat lovers here and on Facebook, and for sharing what you read with your friends and followers!