Review: Smalls Gently Cooked Food for Cats

Smalls-for-cats

This post is sponsored by Smalls

Cats are obligate carnivores, which means they need meat in their diet to thrive. Their systems aren’t designed to digest carbohydrates. A raw diet is one of the best ways to fulfill cats’ nutritional requirements, but raw food, even a commercially prepared raw diet, may exceed the comfort level for some cat parents. I don’t think it’s necessary to take an “all or nothing” stand when it comes to feline nutrition, but I do believe that it is important to feed our cats a diet that is as minimally processed as possible.

Until now, you’re only option for a minimally processed cooked diet was to make it yourself. Enter Smalls. Food. For Cats.

About Smalls

The founders of Smalls believe that good food shouldn’t be rocket science. It should be simple and wholesome. It should be trustworthy and transparent. That means going back to basics. Smalls meals feature whole ingredients, simple recipes, and freshly-cooked food. Not cat food. Not kibble or ‘wet’ food. Just real food. With real nutrition.

Smalls-turkey-recipe

The recipes for Smalls were developed with the assistance of Susan Lauten, Phd, owner of Pet Nutrition Consulting, which provides unbiased, evidence-based nutrition advice for pet owners and veterinarians. All of the ingredients are human grade. The meat and produce are sourced from US suppliers, the vitamins and minerals are sourced from GNC. Smalls is made in Brooklyn, NY.

Smalls will design a customized meal plan for your cat when you order, taking into account your cat’s age, weight, neutered status, health issues, and body type to recommend the amount of food you’ll need to feed.

Putting Smalls to the test

Smalls is shipped frozen in 16 ounce plastic pouches, and feeding is as simple as thaw and serve. I transferred the thawed food into a glass storage container, which made it super easy to scoop out in meal sized portions. I’m vegetarian, but the smell of the food reminded me of childhood turkey dinners when I still ate meat. It smells like real food!

Smalls-food-for-cats

I wish I could report that Allegra and Ruby were super enthusiastic about Smalls, but alas, they only nibbled at it. I’m sure it’s because the texture is very different from what they’re used to. They prefer raw and pate style canned. The texture of Smalls food is similar to what freeze-dried raw foods end up looking like when re-constituted, and so far, the girls have never accepted those diets.

I love the idea of a gently cooked food, and I’d love to eventually transition them to accepting this food. Smalls recommends a gradual transition over a period of about a week, starting with a tiny dab of Smalls on the side of your cat’s regular food, and gradually increasing the amount of Smalls and decreasing the amount of your cat’s regular food. They even include a small packet of chicken liver powder to aid with acceptance.

For more information about Smalls, and to order, please visit Smalls.Food.For Cats.

FTC Disclosure: I received these products for review at no charge. I also received a fee to feature these products. Receiving the free product and the fee did not influence my review. All reviews on The Conscious Cat will always reflect my honest and unbiased opinion, or, as the case may be, Allegra and Ruby’s honest and unbiased opinion. 

8 Comments on Review: Smalls Gently Cooked Food for Cats

  1. Susan
    October 5, 2017 at 9:19 pm (2 weeks ago)

    Smalls. Food. For Cats. I was not able to find any active website w/what’s available, how to order, pricing – only the one very cute page that opens when you click the link w/in your newsletter.

    Reply
    • Ingrid
      October 6, 2017 at 5:18 am (2 weeks ago)

      Apparently, Smalls is having some issues with their website. The fully functional website should be available very soon. My apologies for the lack of information on their site – if I had been aware of this, I would not have posted the review.

      Reply
  2. patty
    October 5, 2017 at 2:17 pm (2 weeks ago)

    peas? spinach & beans? what happened to cats being obligate carnivores? but Ruby and Allegra knew that already, didn’t they. smart kitties.

    Reply
    • Matt
      October 13, 2017 at 9:42 am (5 days ago)

      Hi Patty,

      I’m Matt, a co-founder at Smalls. We use only very trace amounts of peas and spinach (and we don’t actually use beans). You’re right, cats are 1000% obligate carnivores and our recipes are all over 90% human grade meat by volume and each one is over 20% in protein on a guaranteed analysis basis. The veggies are in there to provide trace vitamins and minerals so we don’t have to rely too heavily on supplements. I’d love to talk more about our recipes and how we developed them, if you’re interested shoot me an email 🙂

      Reply
  3. Gloria
    October 5, 2017 at 12:25 pm (2 weeks ago)

    Food appears to be very low in protein. Website is gimmicky and why do they want your name/email addr. before letting you in? I’m not buying.

    Reply
    • Joyce
      October 5, 2017 at 1:46 pm (2 weeks ago)

      Well, while giving out my email first does irritate me at times, I’ll just not open these when I get them. However, I went through their questionnaire and I have 4 cats. It would run me just under $400 a month to purchase meals for my kids and that’s with the least expensive menu. If I wanted any variety at all, which my kids wouldn’t …. that’s a mortgage payment for me.
      Honestly, if I had that kind of money to spend, and WHO does lately, and IF my kids liked the food, which they wouldn’t do to texture issues not different from Ingrid’s kids … I’d do it. Wouldn’t we all, if we could still keep a roof over our heads, not be so concerned about the cost of whats good for them? I’m simply not sure what they think their market will be. Anyway …..

      Reply
      • Matt
        October 13, 2017 at 10:18 am (5 days ago)

        Hi Joyce,

        We hear you that it’s a bit spendy! We do our best to keep our prices as low as possible and when we get our full website up you’ll actually be able to do bulk discounting and get partial meal plans so you can feed your cat(s) some of our food without going all the way. In all honesty, our goal is to make our food as accessible as possible but our costs just add up and buying human grade ingredients is expensive 🙁

        We’ll also be offering 50% off your first week of food so you can give it a try without spending too much!

        Reply
    • Matt
      October 13, 2017 at 9:45 am (5 days ago)

      Hi Gloria,

      I’m Matt from Smalls! So big big apologies for the website not being fully informational yet. The full site should be going up today (fingers crossed!) Once the site is up, you won’t have to give your email address before seeing all the info..we really didn’t mean to send people to this site, so sorry the experience wasn’t quite right 🙁

      Reply

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